Landing Page Optimization Services
If your landing page is well optimized by factoring in the best user experience possible, you can expect lower cost per click, lower cost per impression, and, of course, lower cost per acquisition.
The goal for landing pages is not to be built in an hour, as some companies claim. Building a good landing page can save companies hundreds to tens of thousands of dollars; that’s why we have dedicated teams and strategists working on each and every landing page we publish.
Relevancy is by far the most important part of a well-optimized landing page. Similar to your text ads, the keywords and ad groups added to a well-optimized landing page result in higher Quality Scores, better CPC, and even better positioning on the Search Engine Results Pages (SERPS).
Similar to the process text ads or image ads undergo when going through a series of A/B testing, we also test out all of our landing pages. This enables us to give the best user experience (UX) while securing the ad-campaign the highest quality score possible.
More often than not, Landing Pages will pay for themselves in the first month or two following launch and optimization.