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What’s up with Videos on Facebook?

April 24, 2015 by team efferent

The way we interact with content continues to change as technology and social networks evolve. Although each Facebook user experiences the same social network, their experience with content on the platform is tailored to their interactions and interests. Over the past few months many have noticed how prominent video content is in the News Feed. That’s because Facebook’s algorithm is designed to satisfy the end user, and right now the end user is loving video. [Read more…]

Filed Under: SOCIAL MEDIA, Video

Three Reasons You Should Be Using Video on Twitter

February 18, 2015 by team efferent

Video is becoming more and more predominant in social media. When you think video, you think of YouTube, Vine, Instagram, Snapchat and now Facebook. Chances are, you don’t usually think about Twitter. Why? Because Twitter hasn’t allowed video uploads – until now.

There are countless reasons to take advantage of Twitter’s new video feature. Here’s three reasons that stand out the most to us: [Read more…]

Filed Under: SOCIAL MEDIA, Video

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