• Is Your Website Accessible to People with Disabilities?
    September 15, 2022
    Is your website accessible to people with disabilities?
    When considering the look and content of the website for your business, you probably thought about organization, color schemes, appearance, what services and products to list, and so on… but you probably didn’t think about accessibility and how your website functions for people with disabilities. While the Americans with Disabilities
  • Find and Engage New Patients for Your Chiropractic Practices
    August 25, 2022
    Find and engage new patients for your chiropractic practices
    You have the perfect location for your chiropractic office… a great staff, state-of-the-art equipment, and a good client base. You’re set for success, right? Wrong. Every chiropractic business needs to continuously find and engage new patients because your customer base is not static. People will move, die, have scheduling conflicts,
  • Buyer Persona and the Ideal Customer Profile: How They Help Your Sales
    June 30, 2022
    Buyer Persona and Ideal Customer Profile
    “You can’t understand someone until you’ve walked a mile in their shoes.” To connect with your potential customer base, it’s a smart move to step into their shoes to understand who they are and what they want. But how do you understand the perspective and needs of someone you haven’t
  • HIPAA and Before & After Photos
    June 16, 2022
    HIPAA Compliant Before & After Photos
    If you have a hair restoration, dermatology, medispa, dental, or weight loss medical practice; before-and-after photos are crucial to your marketing plans. However, you are also legally required to follow HIPAA regulations… which affects your marketing. HIPAA is the acronym for Health Insurance Portability and Accountability and comes from the
  • The Pros and Cons of Plugins
    May 26, 2022
    Pors and cons to using plugins
    Over the years, WordPress has evolved from a structure for blogging websites to a full-blown content management system (CMS) that can be used for virtually any type of website – including ecommerce websites. Plugins are a key component that improve the functionality of WordPress websites and provide an easier way

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