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Why You Must Establish a Brand Voice on Social Media and How

April 28, 2022 by Jillian Parisi

One of the most crucial factors to being successful in business in today’s day and age is to build and maintain an authentic brand voice on social media. How does a brand ensure they are being authentic on social media? What is a brand voice and what does it mean to implement the same brand voice across all social platforms? Read on to learn more!

[Read more…]

Filed Under: Branding, SEO, SOCIAL MEDIA

How to Keep Your Social Media Fans Engaged and Attract New Followers

December 27, 2021 by Jillian Parisi

Why is engagement on social media important? Having an engaged following on one or more social media platforms allows companies, brands, and organizations the ability to connect on a deeper level with their audiences, raise awareness, and ultimately drive leads and business.

[Read more…]

Filed Under: SOCIAL MEDIA

How to Keep Your Social Media Fans Engaged and Attract New Followers

October 7, 2021 by Jillian Parisi

Why is engagement on social media important? Having an engaged following on one or more social media platforms allows companies, brands, and organizations the ability to connect on a deeper level with their audiences, raise awareness, and ultimately drive leads and business.

But how do you keep your fans on social media engaged enough to care about what you have to say? And how do you use your platform to attract new followers? You can have thousands of followers, but if they are never reading your posts or clicking on your links, what is the point?

The most important thing you can do for your presence on social media is to build a booming community of your target audience who actively engage with your content and become paying customers. We’ll teach you how to do just that!

[Read more…]

Filed Under: SOCIAL MEDIA

Social Media Tips for Medical Marketing

July 8, 2021 by Jillian Parisi

In today’s world, it seems as though everyone is on social media. From major corporations to small mom-and-pop shops… business owners are taking advantage of the opportunities social media provides their company to grow and prosper.

[Read more…]

Filed Under: Medical Professionals, SOCIAL MEDIA

What is Content Marketing?

November 13, 2020 by Jillian Parisi

Mobile ContentWhile the term may sound self-explanatory, many people are reluctant to admit that they’re not sure what content marketing actually is. Content marketing is defined as a form of marketing which focuses on creating, publishing, and distributing content for a targeted online audience. Seems simple, right? However, this simple concept is multi-faceted and strengthens a comprehensive marketing plan. Read on and learn how marketers create success with content marketing.

[Read more…]

Filed Under: SEM, SEO, SOCIAL MEDIA

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