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5 Ways to Boost Engagement on Your Facebook Business Page

March 16, 2017 by Joe Czarniecki

facebookAre you not seeing the engagement numbers you’d hoped for after putting your business on Facebook? If you’re aiming to catapult your brand awareness, increase post likes, comments, and shares on your page, attracting the attention of your target audiences can be difficult.

Facebook algorithms are constantly changing, but the good news is there are always numerous strategies that are proven to work. We’ve listed five ways to increase engagement on your Facebook Business page:

[Read more…]

Filed Under: SOCIAL MEDIA

How to Use Your Newsletter Email List for Facebook Ads

March 11, 2016 by team efferent

You’ve spent years building your email list, but the open rate just isn’t as high as it used to be. What happened? The quick answer is over saturation.

Over time, consumers have grown and shared their email address with more businesses. As a result, users are being sent dozens of promotional newsletters every single day. Emails with sales pitch after sales pitch, after sales pitch. It’s easy to understand why consumers have stepped back and decided to stop opening these emails as frequently. [Read more…]

Filed Under: SOCIAL MEDIA

What You Need to Know Before Making Your Snapchat On-Demand Geofilters

March 3, 2016 by team efferent

Last week Snapchat announced on-demand geofilters. This is huge news for marketers, especially those with smaller budgets that can’t afford to shell out five or six figures on a 24-hour campaign. [Read more…]

Filed Under: SOCIAL MEDIA

The Snapchat “Secret” You Need to Understand

February 15, 2016 by team efferent

Snapchat has gone from that “inappropriate sexting app” to one of the most engaging apps of 2016. It is fair to say you’ve heard about Snapchat, but probably aren’t doing anything about it at this time for your business.

There’s a lot of talk happening around the app, but many of us are failing to understand what it is all about. In fact, the Snapchat secret I am about to tell you about is only a secret because nobody is taking action once they hear it.

The secret is simple: Snapchat can bring your business the largest amount of engagement for zero dollars. Seriously – $0.00. [Read more…]

Filed Under: SOCIAL MEDIA

How to Build an Effective Like Campaign

February 12, 2016 by team efferent

A common objective for all businesses on Facebook is to grow their Community. That doesn’t mean businesses should try to get as many random Like’s as possible. You still want to be strategic when building your Community. One of the best ways to still be strategic and gain Like’s is to run a Facebook Like Campaign. As with any other marketing initiative, there’s a right way to do it and a wrong way. We’ll go over the most effective way to run a Like Campaign. So, your businesses page can build a strong foundation while gaining fans. [Read more…]

Filed Under: SOCIAL MEDIA

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