Happy New Year from Efferent Media!
Now that the holidays are over, it’s time to focus on your business goals for 2019. One of the first places that you should start is your website. It can be an expensive overhaul, there’s no getting around it, but it’s certainly an investment that will pay for itself many times. Your website is the digital face of your business. Are you on the fence about the necessity of a new website? Let Efferent Media steer you in the proper direction.
With all of the usual madness around the beginning of the holiday season, it’s understandable if you missed the most recent WordPress event. On November 27, WordPress officially unveiled the Gutenberg builder as part of the upcoming WordPress 5.0 core update.
[Read more…]
It’s the most wonderful (and stressful) time of the year! As businesses of all sizes gear up for the 2018 holiday season, it’s time to review your company’s social media strategy for the holiday season. What? Your business doesn’t have a plan? Don’t worry! It’s okay and it’s not too late to implement a social media plan. The social media elves at Efferent Media are here to deliver social strategies designed to bring in customers and grow your brand.
On October 24 and 25th, members of the Efferent Media team headed into New York City, this time to the annual SMX East SEO/SEM Marketing Expo, whose programming is directed by Search Engine Land. At SMX East, representatives from over a dozen marketing companies were present, offering solutions for client reporting, service automation, and more. The two-day convention, held at the Jacob Javits Center, featured dozens of focused learning sessions for SEO and SEM. There was a wealth of information presented over the two days, and each member walked away with different perspectives on the convention, as well as some sweet swag!
On October 19, 2018, several members of the Efferent Media team headed into New York City for the inaugural Transformation of Search Summit, which was sponsored by Search Engine Watch, one of the leading sources of online information for all things search related, and its sister company Click Z, the online digital marketing community.
