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Local SEO Benefits of Google My Business Posts

September 4, 2020 by Joe Czarniecki

"Act Local" SignEvery business owner is looking for ways to show up higher in Google searches for relevant local search terms. For this reason, your local business’s posts on Google My Business are more important than ever.

[Read more…]

Filed Under: SEO

Favicons and Changes to Google’s Search Results Page

June 14, 2019 by Joe Czarniecki

The Internet Has Come a Long Way

Remember the dial-up days when your internet connection was a continuous phone call between the internet company and your computer? Dropped connections, downloads taking several hours, and picking up the phone only to hear those roaring staticky “bleep-bloop” sounds are thankfully a thing of the past. Taking into account both large and small updates, to say a lot has changed would be an extreme understatement. From when Tim Berners-Lee invented the World Wide Web in 1989, it has drastically progressed at an exponential rate.

[Read more…]

Filed Under: General News, SEO

How To Boost SEO Using Schema Markup

March 21, 2019 by Joe Czarniecki

people building a computerSchema markup has been in existence for years. Yet it’s still one of the least used optimization techniques in SEO. Search engines understand it, but do you? If not, we’re here to explain how incorporating schema into your SEO processes will benefit your website. Marked up pages have shown direct correlations for higher rankings on the search engine results pages. Once you read this article, you will have a basic understanding of what schema is. [Read more…]

Filed Under: Efferent News, SEM, SEO, Web Development

How to Optimize Your Facebook Page for Business

March 8, 2019 by Joe Czarniecki

facebook for business

If you have a business and you have a Facebook business page, congratulations! This is a vital step in ensuring your business is found when people search for your particular service or product. Just having a Facebook business page isn’t enough though. You need to make sure that your page is optimized. Here are a few tips to make sure that your Facebook page is working for you.

[Read more…]

Filed Under: SOCIAL MEDIA

5 Ways to Boost Engagement on Your Facebook Business Page

March 16, 2017 by Joe Czarniecki

facebookAre you not seeing the engagement numbers you’d hoped for after putting your business on Facebook? If you’re aiming to catapult your brand awareness, increase post likes, comments, and shares on your page, attracting the attention of your target audiences can be difficult.

Facebook algorithms are constantly changing, but the good news is there are always numerous strategies that are proven to work. We’ve listed five ways to increase engagement on your Facebook Business page:

[Read more…]

Filed Under: SOCIAL MEDIA

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