As marketers, we are always searching for the next best way to communicate to the coveted millennial generation. We jump on trends that are “cool” and we try to seamlessly stitch ourselves into our target audience’s culture. It’s what we do — it’s our job. One massively important form of communication that some of us may have been overlooking are Emojis. These little symbols are becoming more and more prevalent in digital communication, especially with millennials. [Read more…] about Are You Using Emojis to Speak to Millennials Yet?
It’s no secret that Snapchat is THE place for millennials right now. If your targeted audience includes them and you’re not there right now, you’re missing out big time! Below are five Snapchat tricks to help you build better creative content on Snapchat. [Read more…] about 5 Snapchat Hacks to Help You Improve Your Content