Over the years, WordPress has evolved from a structure for blogging websites to a full-blown content management system (CMS) that can be used for virtually any type of website – including ecommerce websites. Plugins are a key component that improve the functionality of WordPress websites and provide an easier way to add certain features… instead of coding them yourself.
[Read more…]What You Need to Know About Facebook Protect
Meta, Facebook’s parent company, accidentally scared a number of users recently by sending an email telling users to sign up for “Facebook Protect.” How?
The problem was threefold:
- Meta didn’t adequately announce the program before sending the emails.
- Users thought it looked like a phishing email.
- Meta also locked some users out of their accounts to force them to sign up for Facebook Protect, which was misinterpreted as their account having been hacked.
So, to say that Facebook Protect had an inauspicious debut is an understatement. Let’s dig into the new Facebook feature and clear up the misconceptions.
[Read more…]Why You Must Establish a Brand Voice on Social Media and How
One of the most crucial factors to being successful in business in today’s day and age is to build and maintain an authentic brand voice on social media. How does a brand ensure they are being authentic on social media? What is a brand voice and what does it mean to implement the same brand voice across all social platforms? Read on to learn more!
[Read more…]Google Display Advertising – Is It Right for You? Reasons Why
Google uses several different networks to distribute its ads. There are two overall primary networks – Search and Display, and each network has a particular way of targeting an end-user. Knowing which network to use for your campaign goals can make your financial investment go further, be more effective, and get a higher return. This blog will examine the Google Display Network, compare it to the Google Search network, and explain the reach, targeting ability, and benefits for advertisers of display ads.
[Read more…]5 Benefits to Adding a Blog to Your Medical Website
While the healthcare industry was initially slow to embrace websites and digital marketing, an inviting website is now essential for all medical businesses. One of the best ways to enhance and drive traffic to your medical website is to add a blog.
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