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Is Your Website Accessible to People with Disabilities?

September 15, 2022 by Beth Rimmels

When considering the look and content of the website for your business, you probably thought about organization, color schemes, appearance, what services and products to list, and so on… but you probably didn’t think about accessibility and how your website functions for people with disabilities.

While the Americans with Disabilities Act (ADA) became law in 1990 – before the internet became a crucial part of daily life – the courts have repeatedly ruled that websites are also public spaces that fall under the jurisdiction of the ADA and therefore require compliance.

[Read more…]

Filed Under: Content, Medical Professionals, SEO

5 Benefits to Adding a Blog to Your Medical Website

March 24, 2022 by Beth Rimmels

While the healthcare industry was initially slow to embrace websites and digital marketing, an inviting website is now essential for all medical businesses. One of the best ways to enhance and drive traffic to your medical website is to add a blog.

[Read more…]

Filed Under: Content, Medical Professionals, SEO

5 Reasons a Blog Is Still Important

February 22, 2022 by Beth Rimmels

Marketing trends change constantly, so it’s reasonable to wonder, “are blogs still relevant”. The short answer is yes, absolutely. In fact, blogging is one of the best marketing initiatives to grow your business and build your brand.

[Read more…]

Filed Under: Content, SEO

9 Ways to Use Your Content to Attract Leads

November 25, 2021 by Beth Rimmels

A good business website is more than just a digital Yellow Pages® listing. It provides information to help convert prospects into paying clients through lead nurturing.

Good content can even attract customers through lead generation.

[Read more…]

Filed Under: Content, LEAD GENERATION

5 Tips for Spring Cleaning Your Digital Marketing Efforts

April 8, 2021 by Beth Rimmels

With spring right around the corner, scheduling some spring cleaning for your digital marketing is just as crucial as sprucing up your house. Digital marketing encompasses many techniques and strategies to increase your product’s visibility or services, across a wide array of channels.

Many online guides offer conflicting advice for increasing traffic, which can be overwhelming and confusing. Luckily, we have created a condensed, informative list of ways to polish up your marketing efforts.

[Read more…]

Filed Under: Content, SEM, SEO, SOCIAL MEDIA

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Lindenhurst, NY 11757
(631) 867-0900

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