Schema markup has been in existence for years. Yet it’s still one of the least used optimization techniques in SEO. Search engines understand it, but do you? If not, we’re here to explain how incorporating schema into your SEO processes will benefit your website. Marked up pages have shown direct correlations for higher rankings on the search engine results pages. Once you read this article, you will have a basic understanding of what schema is. [Read more…]
SMX East Recap
On October 24 and 25th, members of the Efferent Media team headed into New York City, this time to the annual SMX East SEO/SEM Marketing Expo, whose programming is directed by Search Engine Land. At SMX East, representatives from over a dozen marketing companies were present, offering solutions for client reporting, service automation, and more. The two-day convention, held at the Jacob Javits Center, featured dozens of focused learning sessions for SEO and SEM. There was a wealth of information presented over the two days, and each member walked away with different perspectives on the convention, as well as some sweet swag!
Transformation of Search Summit Recap
On October 19, 2018, several members of the Efferent Media team headed into New York City for the inaugural Transformation of Search Summit, which was sponsored by Search Engine Watch, one of the leading sources of online information for all things search related, and its sister company Click Z, the online digital marketing community.
Efferent Media, Local SEO Leader, Expands Client List
FOR IMMEDIATE RELEASE
Long Island, NY; November 27, 2013
Efferent Media, continuing to emerge as a leading Long Island Search Engine Optimization company, announces its move to new and larger offices to meet the needs of a growing client list and expanded staff.
Efferent Media was incorporated in 2011, launching its website, www.efferentmedia.com, shortly thereafter, and opening offices in Lindenhurst, NY. Founder and CEO Joe Garraffo has steered the fledgling company with over 15 years’ experience in web design, as well as web and mobile development. [Read more…]