Pest control marketing used to be very different. You bought the biggest Yellow Pages ad that you can afford. Maybe you bought a billboard ad. If you were very successful, you made a TV ad.
Modern pest control marketing can deliver more effective, targeted results for the same or less money than what the old methods cost. Even better, good pest control content can help to “pre-sell” a prospect before they even speak to you as well as answer frequently asked questions.
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